Celebrating a Decade of Empowering Women Through Hair Makeovers

On July 25, 2024, Luxent Hotel in Quezon City turned into a vibrant stage for empowerment as Hairfix celebrated its tenth anniversary with an extraordinary event—Hairfix Crowning Makeover. Recognizing that a woman’s hair is her crowning glory, this initiative aimed to uplift the spirits of mothers who often put their own needs last.

“At Hairfix, we believe every mom deserves to feel beautiful and confident,” said Ms. Margaret Lee, COO and General Manager of Lifestrong Marketing. “With our C-C-T-S approach—Color, Care, Treatment, and Styling—we ensure that every woman can embrace her beauty without compromising convenience.”

The event featured four remarkable mothers from diverse backgrounds, each selected for their stories of resilience and dedication to family life. These women were given personalized hair makeovers by expert stylists who carefully curated colors that not only flattered their features but also resonated with their inner selves. The transformations were nothing short of breathtaking.

Attended by renowned beauty queens like Miss Universe Philippines 2020 Rabiya Mateo and Miss World Philippines 2021 Tracy Maureen Perez, the atmosphere buzzed with excitement. The event was hosted by popular mom-blogger Mommy Nish Ching from Dyosa The Momma, adding a relatable touch to the festivities. Engaging performances, including one from Dance and Fitness Diva Regine Tolentino, kept energy levels high as moms prepared to unveil their new looks.

As the mothers strutted down the runway showcasing their stunning hair transformations, they were crowned—well-deserved recognition for their hard work and love as caregivers. This crowning moment was not just about hair; it was about reclaiming self-worth and celebrating the incredible journey of motherhood.

Hairfix aims to foster a community where women can come together to share their stories and experiences. “Your Crown Your Story” embodies this ethos perfectly. The brand wants every mom to feel appreciated and pampered because they truly deserve it.

For those eager to explore how Hairfix can revamp their look or find easy-to-use salon-quality products for home use, visit their social media platforms on Facebook, Instagram, and TikTok, or check out hairfix.com.ph and lifestrong.com.ph for more information.