Celebrating a Shared Journey of Excellence and Financial Empowerment

EastWest Bank, recognized as one of the fastest-growing and most consumer-focused universal banks in the country, has officially introduced elite gymnast and two-time Olympic gold medalist Carlos Yulo as its newest brand ambassador. The exclusive launch event, held in Makati, celebrated Yulo’s historic athletic achievements while emphasizing his inspiring financial journey as an EastWest client. This partnership perfectly embodies the Bank’s mission of nurturing dreams through sensible financial management, a philosophy upheld for over thirty years.

Carlos Yulo, who has made significant strides on the global stage representing the Philippines, mirrors EastWest’s values of pushing boundaries and striving for greatness. His unwavering dedication to gymnastics resonates with the Bank’s commitment to empowering Filipinos with essential financial tools and guidance needed to achieve their dreams. “Itong partnership really started before ko po nakuha ang gold medals ko sa Olympics,” Yulo shared. “Talagang tinulungan ako ng EastWest from the start na maayos yung financial goals ko.”

The event highlighted the profound connection between Yulo and EastWest. Transitioning from a customer to the face of the brand, Yulo’s discipline and perseverance reflect the Bank’s ethos of supporting clients’ financial journeys. Rafael S. Algarra Jr., EastWest’s SEVP and Head of Financial Markets and Wealth Management, pointed out, “Carlos Yulo represents the dedication and passion that EastWest stands for. His journey from raw potential to world champion reflects the path we aim to provide for our clients—guiding them toward financial success.”

Yulo’s personal narrative further illuminates this partnership. Initially relying on basic banking products to fund his training and competitions, he later engaged a dedicated EastWest Priority Relationship Manager who provided crucial financial advice. As he transitioned into investments, Yulo learned to manage his earnings wisely, enabling him to concentrate on training. “Si EastWest po talaga has been so helpful in my journey—not just as an athlete, but also in managing my finances,” he stated.

As EastWest proudly marks its 30th anniversary, the partnership with Carlos Yulo serves as a significant milestone. Over the past three decades, EastWest has consistently offered personalized services, guiding clients through every stage of their financial journey. CEO Jerry Ngo emphasized, “Carlos Yulo embodies resilience, focus, and the pursuit of excellence—values EastWest has upheld for the last 30 years.”

In a world where innovation and adaptability are key, EastWest ensures that it retains the human touch that has always defined its services. Together with Carlos Yulo, EastWest aims to inspire Filipinos to push their boundaries and achieve their financial dreams with the Bank by their side.