An Inspiring Campaign for Safe and Mindful Gaming Experiences

DigiPlus Interactive, alongside its social development arm, BingoPlus Foundation, has just kicked off an important initiative that promises to reshape the landscape of gaming in the Philippines: the “Pusta de Peligro” Responsible Gaming campaign. Premiering with three impactful short films, this campaign underscores a commitment to ensuring that gaming remains a safe and enjoyable pastime.

The heart of the “Pusta de Peligro” campaign lies within its stunning short films, each crafted to stir introspection and promote mindful gaming. The first film tells the tale of a woman weighing the cost of breaking her piggy bank to place a bet against the value of her hard-earned savings. The second focuses on a man making a tough choice between purchasing lunch or gambling his money away. Lastly, the third film portrays a woman who must choose between acquiring a new pair of worn-out shoes or betting on a game.

These relatable narratives not only highlight the precarious moments when gaming tips from enjoyment to risk but also bring home the campaign’s crucial message: “Pag Pusta de Peligro na, pause na muna, dahil ang gaming dapat fun-fun lang!”

As the driving force behind popular platforms like BingoPlus, ArenaPlus, and GameZone, DigiPlus is stepping up to enhance responsible gaming. Their introduction of self-exclusion features equips players with tools to manage their gaming habits actively. Users can now set daily gaming limits, schedule specific gaming hours, and define loss thresholds, ensuring that entertainment doesn’t come at the cost of wellbeing.

This proactive approach not only aligns with international standards for responsible gaming, but it also empowers players to engage in gaming comfortably, free from stress or anxiety about financial strain.

DigiPlus Chairman Eusebio Tanco spoke passionately at the campaign launch, expressing the goal of igniting a national conversation around responsible gaming. He stated, “We want players to feel empowered to make wise choices, families to feel reassured, and communities to see gaming as a safe form of entertainment.”

The launch featured a panel discussion with experts like Teresita Castillo from the International Gambling Counselors Certification Board and financial coach Armand Bengco, who emphasized the significance of education and early intervention in developing a safe and ethical gaming environment.

DigiPlus and BingoPlus Foundation’s Pusta de Peligro campaign signals the beginning of numerous digital and community initiatives aimed at raising awareness. The films will be shared across social media platforms, and there are plans for workshops and live events to ensure the campaign message reaches as many players as possible.

“We’re just getting started,” said Tanco, affirming that responsible gaming lays the groundwork for a sustainable gaming industry. With the launch of “Pusta de Peligro,” DigiPlus showcases that advocacy and innovation can indeed coexist, fostering a safer and more enjoyable gaming atmosphere for everyone.

So, if you’re curious about responsible gaming, make sure to check out the “Pusta de Peligro” videos on DigiPlus’ TikTok, Facebook, Instagram, and YouTube. Let’s play it safe!