Kapuso star and ex-PBB housemate Charlie Fleming officially stepped into her role as the celebrity ambassador for Luxe Organix with an intimate launch event at Fable Cafe + Lounge, where she dazzled in a sweet pink tulle dress and got real about the responsibilities that come with her massive influence.

The atmosphere was electric as Charlie talked about her genuine connection to the brand. She revealed that Luxe Organix was already her go-to even “way before,” making the partnership an authentic dream come true.

When asked about the weight of being an influential figure, especially to the youth, Charlie had a surprisingly positive take. “I’m very thankful that I’m being considered as someone to look up to or to inspire people,” she shared. “Because in the same sense, it pressures me in a good way to really be growing continuously and learning continuously.”

Charlie sees her platform not just for public statements, but as a chance to be a quiet mentor. She spoke tenderly about her commitment to being a good role model for her younger brother and every other young person who looks up to her. It’s a genuine focus on growth that elevates her beyond typical celebrity endorsement.

During the mediacon, Charlie also showed off the products she swears by. After pulling a handful of must-haves from her chic black bag, she specifically highlighted two essentials:

* Luxe Organix Whitening Serum Lotion (Niacinamide + Tranexamic Acid): She confessed she uses this to help with scars and blemishes, noting how well it gives her skin a “fair complexion.”

* Luxe Organix Sweet Poison & Kiss My Body Perfume Mists: Charlie revealed that she sprays these “everywhere”—on her clothes, before leaving the house, and sometimes even on her setmates! She hilariously said she doesn’t want to “smell un-set,” and uses the mists to ensure she is always “fresh” and feeling good, noting she gets compliments all the time. She even joked that she showers herself in the mists, saying, “Kung pwede ba lang maliligo na ako sa perfume, naliligo na ako!”

With massive blessings often comes “noise,” and when asked how she stays grounded amidst all the success and pressure, Charlie offered a heartfelt answer anchored by faith and friendship. “I keep myself grounded through God. I come back to my root, I come back to Him every night, every morning,” she shared. She constantly reminds herself that she is working “not for me… but for Him, because He’s the one who has given me all of these blessings today.”

She also credits her amazing circle: “I have amazing friends and amazing family that reminds me na ‘wag lalaki ang ulo’.”

For Charlie, staying authentic and dedicated is the best way to handle her new, beautiful dimension in showbiz.