If you’ve been following my journey for a while, you know I have a deep appreciation for “slow luxury”—the kind of growth that isn’t fueled by faceless investors, but by late nights, genuine trust, and a community that shows up.

That’s why I’m so thrilled to share the latest news from one of our favorite corners of the luxury resale world. Purse Maison has officially opened the doors to its brand-new, massive headquarters in Bonifacio Global City, and let’s just say: the upgrade is real.

@thechikkaness

On December 10, the husband-and-wife team of Ricky and Jay Ann Claire Bincal celebrated a major milestone for their business, Purse Maison, with the grand opening of their new main office in 16F One Park Drive, Bonifacio Global City. Known for offering authentic luxury items, the brand has become a go-to for celebrities and influencers. Their impressive clientele features familiar faces like Raymond Gutierrez, Barbie Imperial, and former PBB housemates Bianca de Vera and Mika Salamanca, among others. #PurseMaison #MissJayAnn #TheChikkaness

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Space to Breathe, Space to Dream

Located in the heart of BGC, the new space spans a generous 280 square meters. But this isn’t just about more floor space; it’s about the experience.

We’ve all been in those luxury boutiques that feel a bit… cold? Intimidating? Purse Maison is the exact opposite. Owner Jay-Ann Claire Bincal worked with Architects Dannie and Dianne to create a space that feels like a high-end home. It’s elegant, yes, but it’s also warm. It’s the kind of place where you can actually breathe while you’re deciding on your next “forever” bag.

What’s New at the HQ?

The team refers to this space simply as “The HQ,” and it is packed with features designed for us, the clients:

• The Lounge & Private Viewing Room: Because sometimes you need a moment (and a comfortable seat) to really connect with a piece.
• A “Phygital” Experience: Thanks to Luxetech, you can browse their online catalog on sleek mobile TVs while standing right in the showroom. It’s the best of both worlds.
• Better Lighting, Better Views: The expanded display cabinets mean the bags are showcased like the pieces of art they are.

Built on Trust (And Zero Investors)

One of the most inspiring things Jay-Ann shared is that this growth was 100% organic. No outside investors. No shortcuts. Just hard work and a community that believes in their transparency.

In a world of “super-fakes,” Purse Maison’s commitment to third-party authentication and their money-back guarantee is why they’ve become a trusted name. When you walk into the BGC showroom, you aren’t just looking at a bag; you’re looking at a brand that stands firmly behind every stitch and serial number.

A Place Where You Belong

As we head into 2025, the new HQ is more than just a store—it’s a foundation. It’s a space for bigger collaborations, community events, and even more inventory for us to drool over.

But beyond the leather and the hardware, the heartbeat of Purse Maison remains the same. As Jay-Ann beautifully put it: “Every bag has a story, and every client has a journey.” Whether it’s your first luxury purchase or your fiftieth, when you walk through those doors, you aren’t just a customer. You’re part of the family.